Starting with the building blocks for success

Project: Building a new way of working and embedding a Marketing function to step the business up for success.

Client: North West Financial Services Brand

The Challenge: Working with a large North West financial services brand who were completely changing their business model it was critical to get the foundations in place to build the team right.

The Smart Solution: Starting by mapping the capabilities for success and deciding how you want to work will shapes exactly the business you want to be. By designing the new Sales & Marketing processes we were able to outline a way of working for the team, allowing them to be more agile and effective in delivery the future strategic new business objectives.

Getting the team in place and adopting a new, exciting way of working started with training to not only embed new process, but the right behaviours and culture. Get your business model right and empowered your team creates the building blocks for a successful business.